Lee Crock (of sh1t) - Cancer Sells

[Cassus]

Lee Crock has a US patent for his miracle machine, but that might not save him from a potential breach of the UK Cancer Act 1939.

Speculative ASA complaint:

I write to complain about an advert that appeared in Nexus Magazine, entitled "Cancer cells".
I suspect the advert is in breach of one sections of the British Code of Advertising, Sales Promotion and Direct Marketing (CAP) Code, and in breach of the Cancer Act 1939.

For your convenience, I have made a scan of the advert available on a popular image sharing website.

img13.imageshack.us/img13/6819/img7ek.jpg

I can provide a copy of the scan by email, or send an original copy of the leaflet by post, if required.

1. Nexus Magazine is published in the UK "under licence by Nexus Magazine (UK) Ltd". It is available in high street shops like WH Smiths.

2. The February-March 2010 issue (Vol. 17, No. 2, page 64) carried an advert entitled "Cancer cells".

3. Section 2.1 of the CAP code states “2.1 All marketing communications should be legal, decent, honest and truthful.”

4. The Cancer Act 1939 (amended) states "No person shall take any part in the publication of any advertisement... containing an offer to treat any person for cancer, or to prescribe any remedy therefor, or to give any advice in connection with the treatment thereof..."

5. I challenge whether the advert is "legal" (CAP code 2.1) under the Cancer Act 1939.

6. I confirm that I have no connections with the advertiser, with Nexus Magazine, or with the publishing industry in general. I confirm that I am not involved in legal proceedings with the advertiser or Nexus Magazine.

7. I confirm that I am happy to be identified as the complainant.

[Cassus]

So - am I the first BadPsychics member to get someone shut down?

ASA wrote today to say:

...we have received a response from the advertisers... An agent for Lee's Fountain of Youth contacted us to explain that the ad would not be repeated and the 'energy cleaner' business dissolved with immediate effect.

The advertiser's website, www.leesfountainofyouth.com, is no longer available.

[fluffet]

i28.Report this post to Admin please.com/albums/c249/SHAZ19743/EPICWIN.jpg[/IMG]

[Mr. Jon Donnis]

Apr 10, 2010 19:27:20 GMT Cassus said:

So - am I the first BadPsychics member to get someone shut down?

ASA wrote today to say:

...we have received a response from the advertisers... An agent for Lee's Fountain of Youth contacted us to explain that the ad would not be repeated and the 'energy cleaner' business dissolved with immediate effect.

The advertiser's website, www.leesfountainofyouth.com, is no longer available.

You may very well be the first to get someone shut down.
Very well done

Can you please write a short article for teh main site just covering what has happened and how you did it.

And if possible a short piece for the BadCast too just to say that such things really are possible if you bother to complain.

[Ma'amJo]

Well done, Cassus! Proof also that the pen is indeed mightier than the sword.

[Amaris]

Excellent work Cassus A piece for Bad Cast would be brilliant x

[Cassus]

Actually, I truly doubt that I had anything to do with it - Lee Crock is in his mid-eighties, and is based in the US, a land where the authorities take consumer protection really seriously.

[farsideofthemoon]

I got a chiropractic centre's advertising pulled once by the ASA. It's a great feeling

[Deleted]

The most I've ever sort of acheieved was down to the help of others.
The guys on here in the case of Nina Knowland and her cancer claim and Cassus with that Andrew bloke who promoted his homeopathy.
It's why I love the skeptical community because someone is always willing to help